Hyundai Truck & Buses Philippines, through its official local distributor, Hariphil Asia Resources, Inc. (HARI), is now proudly 24 years in the business. To mark the occasion, the company celebrated the enduring commitment and dedication of Filipino drivers, operators, and transport cooperatives that keep the nation moving.
As part of its long-standing mission to support community mobility and sustainable transport, Hyundai Truck & Buses Philippines continues to strengthen its partnership with local transport cooperatives. One of these is the Bulusan Transport Cooperative (Bultrasco), a key partner of Hyundai Trucks and Buses, which has served as an example of how a transport company can modernize its operations through Hyundai’s mobility solutions, such as the HARI Tsuper Deals Program.
Bultrasco’s journey showed how modernization can lead to real community progress. Central to this is the Hyundai HD50S GT Modern PUV, designed to deliver reliable performance, comfort, and safety for drivers and passengers alike. From an initial fleet of 15 Hyundai HD50S GT Modern PUVs, Bultrasco now has 30 active units on the road, driven by confidence in the brand’s after-sales support and the tangible improvements the collaboration has given to its members’ quality of life.
Under HARI’s Tsuper Deals Program, cooperatives such as Bultrasco and other operators can enjoy up to P200,000 in discounts for HARICab variants, and up to P400,000 for Modern PUV (MPUV) variants. The Tsuper Deals Program is part of Hyundai’s efforts to make fleet modernization more accessible, especially to smaller transport groups adapting to the government’s PUV modernization program, which HARI champions through its “Biyahenyo” initiative, which empowers local entrepreneurs by bringing smarter mobility solutions.
“Every Hyundai truck and bus vehicle represents a step toward progress. By working hand in hand with cooperatives like Bultrasco, we’re helping transform not just fleets, but lives and communities,” shared Ma. Fe Perez-Agudo, HARI Vice Chairman, President, and CEO.
HARI continues to uphold Hyundai’s vision of a more progressive, inclusive, and sustainable transport ecosystem, driven by partnerships that move the Filipino people forward.
