Jetour Auto Philippines has officially welcomed celebrity couple Jessy Mendiola-Manzano and Luis Manzano as its newest brand ambassadors, marking a partnership that highlights the growing importance of family-oriented mobility solutions in the country. The announcement was made during a contract signing and press conference held at the 10th Philippine International Motor Show (PIMS) at the World Trade Center in Pasay City.
According to Jetour Auto Philippines, the partnership reflects shared values centered on family, practicality, and making thoughtful choices for everyday life. The company believes the couple’s relatable image and family-first mindset align closely with the needs and aspirations of many Filipino households.
“Jessy and Luis are well-respected not only for their work in the entertainment industry, but also for the way they represent family life. Their authenticity and relatability make them a natural fit for Jetour and the customers we serve,” said Cherry May De Los Santos, Marketing Director of Jetour Auto Philippines
For the celebrity couple, the collaboration goes beyond a traditional endorsement deal. Both shared that their appreciation for the brand grew naturally through their experience with the Jetour T1 Lightning i-DM, the company’s intelligent plug-in hybrid electric vehicle (PHEV).
Jessy recalled being immediately drawn to the vehicle’s distinctive Sand Gold finish and commanding road presence. Luis, meanwhile, noted that he had become increasingly familiar with the brand after noticing many colleagues in the entertainment industry already driving Jetour vehicles.
The couple said the Jetour T1 Lightning i-DM fits their active lifestyle, particularly because it combines electric driving efficiency with the flexibility needed for longer trips. They highlighted its fuel-saving capabilities, advanced driver assistance systems (ADAS), connectivity features, and quiet electric mode as key benefits for family use. As advocates of hybrid mobility, Jessy and Luis believe plug-in hybrid technology offers a practical solution for Filipino families looking to reduce fuel costs without sacrificing convenience and versatility.
Beyond the vehicle itself, the couple emphasized the importance of dependable after-sales support, describing it as a critical factor when investing in a family vehicle. Jetour Auto Philippines said the partnership aims to strengthen its connection with Filipino consumers while promoting practical and future-ready mobility solutions.
Autocar’s Take
The appointment of the young Manzano couple as Jetour Philippines brand ambassadors can be described as a natural fit. Instead of focusing solely on celebrity appeal, the partnership highlights family values, practical mobility, and the growing interest in plug-in hybrid vehicles in the Philippines.
Their endorsement of the Jetour T1 Lightning i-DM also brings attention to how hybrid technology can fit real-world family needs, from daily commutes to long-distance travel. As more Filipinos consider fuel-efficient SUVs and PHEVs, Jetour’s decision to work with a relatable family-oriented couple could help strengthen consumer confidence in the brand.
