Nissan Philippines is inviting car buyers to take advantage of exclusive offers and test drive opportunities during its latest promo campaign, the “Always Driving” event. This dealership-level event offers special weekend deals nationwide across its entire dealer network.
According to Nissan, the campaign runs from March 12 to 15, 2026. It highlights Nissan’s latest vehicle lineup while offering customers a chance to avail limited-time special discounts and incentives when they test drive and reserve a vehicle. The initiative is designed to give prospective buyers a more engaging showroom experience while rewarding those who are ready to make the move toward owning a brand-new Nissan.
During the event, customers can enjoy discounts of up to P60,000 on select models, along with exclusive offers available only during the promo period. These deals apply to some variants of the brand’s most popular models, such as the Nissan Navara pickup, Nissan Kicks e-POWER electrified crossover, and the Nissan Terra SUV.
The Nissan Navara VE Calibre AT 4×2 comes with savings of up to P260,000 and an estimated monthly amortization of P23,500 over a 60-month term. The Nissan Kicks e-POWER, meanwhile, is offered with discounts of up to P290,000 and monthly payments starting at around P18,800. For those interested in availing the Nissan Terra VE AT 4×2, the SUV is offered with up to P260,000 in savings and a monthly amortization of about P28,000
Below is the complete lineup of Nissan models and corresponding special discounts.
Model | Variant | Reservation Discount | Test Drive Discount |
| Navara | VE Calibre MT 4×2 | ₱ 30,000 | ₱ 30,000 |
VE Calibre AT 4×2 | |||
VL Calibre AT 4×2 | |||
Calibre-X AT 4×2 | |||
VE MT 4×4 | |||
VL MT 4×4 | |||
VL AT 4×4 | |||
PRO-4X AT 4×4 | |||
| Terra | VE AT 4×2 | ||
VL AT 4×2 | |||
VL AT 4×4 | |||
Sports AT 4×2 | |||
Sports AT 4×4 | |||
| Kicks | e- POWER VE | ||
| e‑POWER VL |
Those interested in purchasing a brand-new Nissan are encouraged to visit their nearest Nissan dealership, test-drive their preferred model, and take advantage of limited-time offers on-site. Customers who decide to reserve a vehicle during the event can do so with a reservation fee of P5,000, making it easier for buyers to reserve a unit.
Beyond the savings, Nissan also positions the event as an opportunity for people to experience the Japanese carmaker’s technologies firsthand. From spacious and practical SUVs to versatile pickups and future-ready electrified crossovers, the customer engagement campaign showcases the diversity of Nissan’s local lineup.
Autocar’s Take
The summer season is just about to start, and this means consumers are on the rise to buy brand-new cars for their travel adventures. Nissan’s “Always Driving” test-drive promo event comes at the right time, when purchasing interest is at an all-time high. It also shows how car brands are evolving their approach to attracting buyers. Instead of simply advertising discounts, Nissan is combining incentives with the experience of actually driving the vehicles.
This matters, especially in today’s competitive market, where buyers want to feel confident before making a major purchase. Test drive events also give customers new features such as an electrified powertrain and modern safety tech. From a sales standpoint, initiatives like this can do more than move inventory; Nissan’s engagement approach can build customer trust and help discover a vehicle that genuinely meets their needs.
