In a significant move that reinforces its dedication to world-class automotive care, Shell Philippines officially unveiled the world’s first Shell Helix Flagship Auto Workshop on May 20, 2025, in Fairview, Quezon City.
This new initiative is the result of a strategic collaboration between Shell Helix and established auto workshops across the country. The Shell Helix Flagship Auto Workshop represents a global first for the brand, underscoring Shell’s confidence in Filipino technical expertise and its commitment to delivering premium car maintenance and repair services that are both accessible and reliable.
The flagship sites are now operational in three locations: Fairview in Quezon City, San Jose Del Monte in Bulacan, and Alijis Road in Bacolod. Additional branches in Albay, Batangas, Cagayan De Oro, Davao, General Santos, Marikina, and Zamboanga are set to open in the coming months.
The launch event, hosted at the Fairview branch, highlighted the key features of the Shell Helix Flagship Auto Workshop experience: expert service from local workshops and mechanics, supported by Shell’s advanced technologies and premium product lineup, including the Shell Helix Engine Oils with PurePlus Technology.
The ceremony was hosted by Suzi Entrata and attended by international motorsport figure Marlon Stockinger, along with notable automobile community influencers such as Macoy Dubs, Danielle Cruz, Reph Bangsil, and Arianne Bautista. Prominent local car clubs, including Northside, Racing Serye ng Pinas, South Scene Manila, and Tastefully Built PH, were also present to show their support.
Elevating Community-Based Auto Care
Designed as a one-stop destination for comprehensive vehicle maintenance, each Shell Helix Flagship Auto Workshop offers a full suite of services, including oil changes, periodic maintenance, and other essential automotive care—all conducted using state-of-the-art tools and equipment.
“Shell Philippines has consistently supported local workshops and mechanics through technical training and TESDA upskilling programs,” said Leo Mendoza, National Sales Manager for Indirect Channels at Shell Lubricants. “This flagship initiative is a natural evolution of that commitment.”
The workshops also offer the complete Shell Lubricants product range, including:
- Fully Synthetic: Shell Helix Ultra, HX8, SUV
- Semi-Synthetic: Shell Helix HX7
- Premium Mineral: Shell Helix HX5
- Mineral: Shell Helix HX3
Additional products such as Shell Coolant Longlife Plus, Shell Oil Filters, and Shell Spirax are also available.
To enhance the customer experience, each location features comfortable waiting lounges, ample parking, and other amenities that allow vehicle owners to relax while their cars are professionally serviced.
“Local and independent workshops remain a trusted choice for Filipino motorists, especially for regular oil changes,” noted Ika Halili, Head of Marketing and Business Development. “Their mechanics’ knowledge and recommendations are valued by our customers.”
Jensen Garcia, Brand Manager for Shell Helix, added, “Auto workshops are deeply rooted in the Filipino community. Through the Shell Helix Flagship Auto Workshop, we honor that trust and invest in the future of car care across the country.”
To celebrate the launch, customers can enjoy PHP 200 off any Shell Oil Filter with every oil change, and receive a free car tumbler at any Flagship location, while supplies last.
For more information and to locate the nearest Shell Helix Flagship Auto Workshop, visit shell.com.ph/ShellHelixFlagshipWorkshop.
