Mercedes-Benz Philippines is celebrating the car brand’s 140 years of innovation by launching the Welcome Home campaign, which features special anniversary promos, roadshows, and more. Through its Welcome Home campaign, Mercedes-Benz PH is inviting individuals to become part of the car brand’s legacy.
As a special anniversary offering, the car brand said that individuals who purchase a brand-new Mercedes-Benz vehicle in June will receive an exclusive 1886 Benz Patent Motorwagen Replica. Mercedes-Benz PH shared that this limited-edition collectible serves as a tribute to the vehicle that laid the foundation for modern mobility and symbolizes the brand’s 140-year journey of innovation and excellence. It also serves as a symbol for the German car brand’s rich heritage that continues to inspire the future of the brand.
As part of its 140th anniversary celebration, Mercedes-Benz PH is offering downpayment offers starting at just P140,000. All qualified customers may avail of P140,000 All-In Low Downpayment at 20 percent downpayment and payable in 12 months to 60 months. The said offer is for individuals who will avail in-house financing transactions through RCBC and Sterling Bank. The said promo runs until June 30, 2026.
Mercedes-Benz PH is also offering special discount offers on selected models, including the EQS 450 AMG Line Sedan, which is offered with a P2.5 million discount. The special discount offers are available until July 31, 2026.
Aside from exclusive promos, the car brand will also introduce aftersales initiatives, which is said to be designed to thank customers for their continued trust and loyalty. Mercedes-Benz PH said that its aftersales activities will enhance the ownership experience through exclusive rewards and customer-focused engagements. More details will be announced soon.
As part of the Welcome Home Campaign, Mercedes-Benz PH will also host a series of roadshow activations across key locations nationwide. These roadshows will provide customers and enthusiasts with the opportunity to experience the latest Mercedes-Benz lineup firsthand.
Mercedes-Benz PH also invites owners and enthusiasts to share their personal Mercedes-Benz journey through the #Chedeng digital campaign. Participants can post a photo of their Mercedes-Benz vehicle, past or present, on social media, set their profile to public, tag @mercedesbenzph, and use the hashtags #140YearsofInnovation and #Chedeng for a chance to win exclusive Mercedes-Benz merchandise and be featured on Mercedes-Benz PH’s official social media pages.
Autocar’s Take
Mercedes-Benz Philippines is celebrating the car brand’s 140 years of innovation by launching the Welcome Home campaign, which features exclusive promos, roadshows, and a digital campaign. The said campaign is not just meant to celebrate the brand’s 140 years of history, but it also serves as a way for Mercedes-Benz PH to increase its presence in the local market.
By offering exclusive promos, Mercedes-Benz PH can tap into new clients who will be part of its list of clientele. As such, it will help the brand to continue the legacy of “Chedeng” in the local market. To further make its vehicles more visible to the public, Mercedes-Benz PH is holding a series of roadshows, which are meant to provide customers and enthusiasts with the opportunity to experience the latest Mercedes-Benz lineup firsthand.
