Isuzu Philippines Corporation (IPC) has introduced the new D-Max LS 4×2 AT in Bacolod City, giving pickup buyers in Negros Occidental another option in the midsize truck segment. The new automatic variant is being offered at a special introductory price of P1,549,000 until December 31, 2026.
The local launch took place at Isuzu Bacolod on November 6, making the city one of the first markets to receive the latest addition to the D-Max lineup. Isuzu said the move recognizes Bacolod’s importance as a pickup truck market in the Visayas, where vehicles serve both business requirements and everyday transportation needs.
The new D-Max LS 4×2 AT is powered by Isuzu’s 1.9-liter RZ4E-TC turbo-diesel engine, producing 150 hp and 350 Nm of torque. Power is sent through a six-speed automatic transmission, offering buyers the convenience of an automatic gearbox without moving away from the model’s established diesel powertrain.
Inside, the pickup gets a 10.1-inch touchscreen infotainment system with Waze and YouTube functionality. Other equipment includes a reverse camera, 17-inch alloy wheels, and a 4.2-inch Multi-Information Display.
Safety equipment covers Electronic Stability Control (ESC), Hill Start Assist (HSA), Hill Descent Control (HDD), an Anti-lock Braking System (ABS), Electronic Brakeforce Distribution (EBD), and Brake Assist.
Price is a major part of the new variant’s appeal. IPC is offering it for P1,549,000, representing a P150,000 reduction from its regular suggested retail price of P1,699,000. The promotional rate runs until December 31, 2026.
Isuzu also cited the D-Max LS 4×2 AT’s estimated five-year total cost of ownership, which the company says is among the lowest in its comparison with other pickup models. Its calculation considers the purchase price, fuel consumption, scheduled maintenance, and estimated resale value.
Yasuhiko Oyama, executive vice president of IPC, said the company wants to give Filipino buyers more choices while making the D-Max’s performance and dependability accessible to customers with different requirements.
Beyond the introductory discount, buyers can access Isuzu Advantage, which includes genuine parts, trained service technicians, after-sales support and the company’s nationwide dealership network.
For buyers considering an automatic diesel pickup, the new D-Max LS 4×2 AT brings together a familiar 1.9-liter engine, additional convenience features and a lower entry price for the D-Max range. The limited-time offer gives interested customers until the end of the year to take advantage of the discount.
Autocar’s Take
The new Isuzu D-Max LS 4×2 AT makes an interesting case for buyers who want an automatic pickup without stepping too far up the price ladder. At P1.549 million, its introductory price puts the spotlight on value, particularly with a six-speed automatic transmission, useful infotainment features and a comprehensive collection of safety equipment.
The 1.9-liter turbo-diesel engine is also a familiar proposition for buyers who prioritize everyday usability. Of course, actual ownership costs will depend on individual driving habits, but Isuzu‘s focus on affordability, after-sales support and long-term value gives this new D-Max variant a compelling starting point.
