Caltex has awarded a brand-new 2026 Toyota Fortuner to the grand prize winner of its nationwide “Choose Your Ride” promo. The move marked the conclusion of a customer rewards campaign conducted in partnership with Go Rewards.
The lucky winner, Angelina Villamor of Ormoc City, Leyte, formally received the SUV during a ceremonial turnover at the Caltex station in Cogon, Ormoc. Aside from the grand prize, the promo also rewarded 500 participants nationwide with P3,000 worth of fuel vouchers.
The “Choose Your Ride” campaign encouraged motorists to fuel up at participating Caltex stations using their Go Rewards app or card. Every P500 fuel purchase earned customers raffle entries for a chance to win their preferred Toyota vehicle while also allowing them to accumulate Go Rewards points that can be redeemed for various rewards.
The awarding ceremony brought together executives from Chevron Philippines Inc. (CPI), First Pacific Nova Distribution Corporation (FPNDC), and Caltex Cogon, along with the winner’s family members and station personnel.
Among those present were CPI General Manager and Country Chairman Pongtorn Tangmanuswong, FPNDC executives Edmund Uy and Constantino Bocanegra, Caltex Cogon retailer Erwin Brodeth, and CPI Marketing Manager Arnel Reniedo.
According to Tangmanuswong, the campaign was created to thank customers for their continued loyalty while offering meaningful rewards beyond their regular fuel purchases. He added that the strong nationwide participation reflected Caltex’s commitment to delivering quality fuels and services while creating rewarding experiences for Filipino motorists.
For Villamor, the prize represented more than just a new vehicle. She expressed gratitude to Caltex and Go Rewards, saying the Toyota Fortuner would allow her family to create more memories together on the road.
The successful completion of the promo also highlighted the continued collaboration between Caltex, Go Rewards, and retail partners across the country. The companies said initiatives like “Choose Your Ride” strengthen customer engagement at the station level while providing added value to everyday motorists.
Caltex said it will continue rolling out promotions through its partnership with Go Rewards, encouraging customers to register for a Go Rewards account and earn points on every eligible fuel purchase.
Autocar’s Take
The success of the Caltex Choose Your Ride promo shows that fuel loyalty programs have evolved beyond simple discounts. Filipino motorists now appreciate promotions that offer tangible, life-changing rewards while still providing everyday benefits through points and vouchers. Partnering with Go Rewards also makes the program more practical since customers continue earning value long after each fuel stop. While only one customer drove home a Toyota Fortuner, hundreds of others still received fuel vouchers, making the campaign feel more inclusive.
