PLAYMOBIL launches licensed James Bond Aston Martin DB5 replica


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One of the most iconic cars in cinematic history, James Bond’s Aston Martin DB5, has been released by PLAYMOBIL for all film lovers and collectors to enjoy. The legendary Aston Martin DB5 from 1964’s Goldfinger is synonymous with the 007 film series and has now been adapted into an authentic replica by PLAYMOBIL for the first time, in a deal brokered for Aston Martin by IMG.

With its iconic round headlights, the eye-catching grille, the perfectly shaped body in beaming silver, and the numerous special features, this cult grand tourer from British luxury car manufacturer Aston Martin is widely known and loved – and not just by movie fans! With a real license to thrill, the classic elegance and refined details showcased in this PLAYMOBIL model will have all Bond fans’ hearts beating faster.

Glad to have you aboard, Mr Bond!

The third James Bond film, Goldfinger sees Bond come face-to-face with Auric Goldfinger as part of 007’s role on Her Majesty’s Secret Service. In the film, Bond’s eccentric adversary is supported by his servant Oddjob and other loyal henchmen, so foiling their plans was never going to be easy. Luckily, Q supplies Bond with a special, customized Aston Martin DB5 to help him defeat these villains and triumph. This pairing marks the start of a special relationship between 007 and the DB5 which has since spanned seven James Bond films and over 50 years of cinema history.

Take a legendary piece of film history home

The 70578 James Bond Aston Martin DB5 – Goldfinger Edition from PLAYMOBIL is just as special as the original on-screen: just like the full-size sports coupé, the car blends elegance and ingenuity, and is customized with special gadgets from Q. Individual parts with an eye-catching chrome finish recreate the appearance from the car’s starring role on the silver screen. Along with many more authentically reproduced details, one highlight of the PLAYMOBIL model is the famous ejector seat: triggered by pressing the exhaust pipes, Bond’s adversary can be casually catapulted out of the roof through the removable panels. Other features taken straight from the movies include triple rotating number plates at the front and back, the retractable bulletproof armored bulkhead behind the rear window, and the extendable ramming horns on the bumper. Hidden, retractable machine guns are also included by the headlights, helping to see Bond’s mission through to a perfect success. This set includes four character figures: James Bond 007, as well as Goldfinger, Oddjob, and another henchman. This authentic and unique recreation of the legendary vehicle is a must-have for any collection.


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