Toyota Motor Philippines (TMP) is expanding its network yet again as it announced that a new dealership is soon-to-rise in Antipolo, Rizal. The upcoming Toyota dealership in Antipolo is expected to help the car brand to continue providing convenience and quality service to its clients.
TMP and Toyota Antipolo, Rizal, held a groundbreaking ceremony, marking the commencement of the soon-to-rise dealership. The said ceremony was attended by top Toyota Philippines executives, including TMP President Masando Hashimoto, TMP Executive Vice President for Marketing Division Jose Maria Atienza, and TMP Senior Vice President for Marketing Division Sherwin Chua-Lim, among others.
TMP President Masando Hashimoto expressed during the groundbreaking ceremony that the upcoming Toyota Antipolo, Rizal dealership will further strengthen the car brand’s network in the country.
“I have always hoped that a Toyota dealership will be part of Antipolo. I can’t wait for the grand opening at the earliest possible timing, not just because Toyota Antipolo is set to strengthen our network, but because it helps us serve customers with greater convenience,” Hashimoto said.
Also joining the ceremony is Antipolo City Mayor Casimiro “Jun” Ynares III, along with executives from Toyota Antipolo, Rizal, led by President Zellyn Lim Diaz, Vice Chairman Liberty Manuel, and Director Lesley Lim.
“As we establish Toyota Antipolo, we are proud to contribute to the local economy. This project will generate employment, from jobs during construction to long-term careers once operations begin. More importantly, it will provide opportunities for learning, development, and stability for many families,” Toyota Antipolo President Zellyn Lim Diaz said.
Toyota PH said that Toyota Antipolo, Rizal, will rise along L. Sumulong Memorial Circle in Barangay San Jose. The car brand added that the soon-to-be-built dealership will offer reliable, high-quality automotive services that are intended to yield worry-free ownership and enhanced customer experience.
Toyota PH shared that Toyota Antipolo, Rizal, will feature a total floor area of 12,160 square meters across three floors. It will also have a mezzanine along with a comprehensive range of services, including Express Maintenance, Periodic Maintenance, Body & Paint Services, and General Repairs. The dealership will also have a showroom that can accommodate up to seven car displays, while a total of 37 service bays await to better serve customers in the province.
Autocar’s Take
Toyota Motor Philippines’ soon-to-rise dealership in Antipolo, Rizal, shows the car brand’s commitment to further expand its network in the country. Despite being the top car brand in the Philippines, Toyota does not want to slow down and intends to continue establishing its foothold in the local automotive industry.
The continued expansion of Toyota makes sense as the local market is becoming more competitive with more car brands being introduced, especially the ones that originated from China. One example of it is BYD, which recorded over 440 percent increase in sales last year, yielding more than 26,000 units sold. BYD is also expanding its dealer network nationwide.
