Dongfeng Motors (DFM), under the management of Legado Motors, Inc., holds a festive musical car launch event to unveil a refreshed line up. With the theme “Drive your Friend”, DFM introduces the Aeolus Huge, Forthing Friday, and Nanobox, along with new additions Rich 7, Nammi, Forthing U-Tour, MHero, and Aeolus Mage.
The occasion served as a platform for DFM to highlight their accomplishments over the past six months. Legado Motors Chairman Governor Luis Chavit Singson and top executives from Legado Motors were guests of honor. The event also focused on the company’s dedication to sustainability, quality, and customer satisfaction on top of sales performance and dealer expansion. A pivotal moment was the introduction of Team Dongfeng under Legado Motors, led by the newly appointed Managing Director Atty. Albert Arcilla.
Among the standout models unveiled were the Nammi, an electric vehicle tailored for urban commuting. Priced at Php 1,238,000, it offers a maximum range of 430km and fast-charging capability. Another highlight was the Aeolus Mage, an active crossover SUV boasting a sporty design, spacious interior, and advanced features like a 13.2” Super HD Touchscreen Display and Gamepad multi-functional steering wheel. Powered by a 1.5-liter MachPower Turbo engine, the Dongfeng Aeolus Mage ensures confident performance on any terrain, all for a sticker price of Php 1,248,000.
The event also showcased the new Rich 7 pickup truck which is priced at Php 1,298,000. It is equipped with a 2.3-liter turbo diesel engine, front and rear differential locks, Off Road Protection Frame, Off Road Info Displays, and 540-degree cameras. For families seeking luxury and space, the Forthing U-Tour MPV flaunts a yacht-like interior, captain seats, and a powerful 1.5-liter turbocharged gas engine producing 197hp and 285Nm of torque. It comes with a Php 1,358,000 SRP suggested retail price.
Additionally, the fully-electric military-inspired MHero SUV made a bold statement with its smart off-road architecture, intelligent cockpit design, and a remarkable 500-km range. Starting from SRP of Php 6,980,000, the Dongfeng MHero is for adventurers seeking both flexibility and performance.
Before the event, the new models were teased through anonymous billboards featuring a chat group of friends, setting the stage for the “Drive Your Friend” campaign, which celebrates the unique personalities embodied by DFM’s vehicles. The “Drive your friend” campaign launch highlighted the bond between drivers and their cars, and was made even more colorful with performances by Filipino actor John Prats, DJ Mars Miranda, and gamer Cher Barnacha sharing their driving experiences.
DFM continues to prioritize sustainability, offering a range of electric vehicles and eco-friendly solutions, in line with its commitment to a greener future. Legado Motors, Inc., ensures strong after-sales support to guarantee a seamless ownership experience for customers.
“Dongfeng Philippines is offering the widest variety of propulsion choices to Filipino customers who may or may not be ready for that radical switch to electric just yet. This has enabled us at Team Dongfeng Philippines to choose the most suitable body-powertrain combinations for our local conditions and market preferences, resulting in one of the widest segment coverages of any new brand in the Philippines,” said DFM new Managing Director, Atty. Albert Arcilla.
Enthusiasts can explore the new DFM models at showrooms located in Pasig, Alabang, Cavite, Marcos Highway, Pampanga, and Tarlac. Visit DFM’s official website at https://dfm-ph.com/
