United Asia Automotive Group Inc. (UAAGI), a prominent automotive distributor, has officially become the exclusive distributor of BAIC (Beijing Automotive Industry Holding Co. Ltd.) in the Philippines. The announcement was made during an exclusive preview event attended by motoring media, bankers, and dealer partners. Highlighting BAIC Philippines’ diverse lineup of SUVs and crossovers, the event showcased the collaboration between UAAGI’s executive leadership team and principals from BAIC’s global headquarters.
Held at the Palacio de Memoria in Parañaque City, the venue aptly complemented BAIC Philippines’ impressive vehicle lineup. Five new models were unveiled, including the B40 Ragnar, B80 Wagon, and B60 Beaumont, which are robust body-on-frame SUVs with powerful diesel and gas turbocharged engines ranging from 2.0 to 3.0 liters, generating torque figures from 380Nm to 420Nm. Additionally, the BAIC X55 Verve and X7 Grandeza, featuring petrol-powered engines with 1.5-liter turbocharged gasoline engines producing 305 Nm of torque, were showcased.
The indicative prices for the new BAIC models in the Philippines are as follows:
– BAIC B40 Ragnar: Php 2,400,000
– BAIC B60 Beaumont: Php 3,200,000
– BAIC B80 Wagon: Php 4,500,000
– BAIC X55 Verve: Php 1,400,000
– BAIC X7 Grandeza: Php 1,700,000
Leading the introduction of BAIC Philippines into the local market are Managing Director Froilan Dytianquin, Chief Marketing Executive Lyn Manalansang Buena, and BAIC Brand Head and General Manager Christopher David Yu, under the guidance of Chairman Rommel L. Sytin.
Chairman Sytin expressed pride in showcasing BAIC’s world-class models and expressed confidence in the Philippine market’s reception towards these exceptional SUVs and crossovers.
With the tagline “Dare to Drive Big,” BAIC Philippines aims to evoke a sense of adventure and boldness, symbolizing exploration, discovery, and the courage to embrace new experiences. The brand has gained international recognition, with over 360 sales and service outlets across more than 30 countries, ranking 162nd in the Fortune 500 list and being the third largest automotive company in China.
Manufactured in state-of-the-art, fully automated plants in Shunyi, Beijing, BAIC vehicles offer not only formidable performance but also modern comfort, safety, and convenience features. These include touchscreen displays, automatic power tailgates, LED headlamps, cruise control, smart key entry, power-adjustable seats, panoramic sunroofs, leather seats, multiple airbags, advanced electronic driver-assist systems, and sophisticated four-wheel drive systems.
The agile product lineup caters to diverse Filipino car buyers, from executives seeking powerful 4×4 SUVs to young professionals looking for stylish crossovers. BAIC Philippines is set to debut its range of SUVs at the 2024 Manila International Auto Show (MIAS) from April 4-7 at the World Trade Center in Pasay City.
The dealership and service network for BAIC Philippines will be announced soon. For more information, visit BAIC Philippines’ Facebook (BAIC Philippines) and Instagram (@baicph) pages.
