The JMC Grand Avenue and Vigus are JMC’s contenders in the hotly contested local pickup market. Launched in early 2024, the Chinese carmaker offers the Grand Avenue and Vigus in both 4×2 and 4×4 variants with attractive price points starting at P1,221,000 and P959,000, respectively.
Now, JMC Philippines, through its official local distributor, Astara, has announced a rollback to the suggested retail prices (SRP) of the Grand Avenue and Vigus. What’s more is that the discount offer covers the entire range for both vehicles. According to JMC Philippines, this offer is its way of “providing quality and innovation to every Filipino driver.”
JMC Philippines says that, for a limited time only, you can score the JMC Grand Avenue and Vigus pickup trucks with a discounted retail price starting at P961,000 for the entry-level 2024 Grand Avenue 4×2 MT, and P814,000 for the base variant 2024 Vigus 4×2 MT. That’s a noteworthy P260,000 and P145,000 price discount for the former and the latter, respectively.
Moving up, the top-of-the-line 2025 JMC Grand Avenue 4×4 AT, which originally sells at P1,569,000, is now being sold at a lower price of P1,369,000, a P200,000 price difference. This is followed by the range-topping 2025 JMC Vigus 4×4 AT, which had an original SRP of P1,110,000, but is now offered at P965,000.
If you want something in the middle, both the JMC Grand Avenue and Vigus pickups are available in several trims between the entry-level and top-of-the-line. For example, the 2025 JMC Grand Avenue 4×2 MT is originally stickered at P1,221,000, but is now at a lower P991,000. Meanwhile, the 2025 JMC Vigus 4×2 MT is at the same discounted price point as its 2024 model.
JMC claims that the Grand Avenue is the biggest in its class. Powered by a 2.3-liter turbo diesel engine, the pickup is able to deliver 177 hp. According to JMC, the Grand Avenue’s automatic variants can pull 450 Nm of torque, while the manual ones follow with 400 Nm. Its extended wheelbase allows it to be more versatile for both business and leisure use.
On the other hand, the JMC Vigus runs with a slightly bigger 2.5-liter turbo diesel motor that churns out 131 hp and 315 Nm of torque. Presenting itself as a commendable recreational truck and a workhorse, the JMC Vigus offers both versatility and affordability.
JMC Philippines notes that the discount offers for the Grand Avenue and the Vigus pickups will run until September 2025.
