In a scene brimming with anticipation and electric energy, industry partners of Riken Motor Sales Inc., the exclusive distributor of AISIN aftermarket products in the Philippines, converged at the illustrious City of Dreams Manila for the 2024 Aisin Dealer Convention. With the promise of transformative additions in the automotive landscape, excitement was palpable as attendees geared up to witness the unveiling of AISIN’s latest innovations.
A year prior, Keisuke Fukuda, AISIN Asia Senior General Manager and AISIN Philippines’ Chief Representative, had hinted at significant developments, envisioning AISIN’s evolution into the AISIN Affordable Auto Parts Mall—a comprehensive solution hub for automotive needs. This year’s convention aimed to solidify this vision, positioning AISIN as the premier destination for automotive retailers and workshops nationwide. Through a series of product presentations, attendees got a glimpse of the forthcoming additions set to revolutionize the market.

Themed “Beyond the Horizon,” the convention symbolized a journey towards innovation, collaboration, and excellence in the automotive realm. The evening commenced with opening remarks from AISIN’s seasoned veteran, Soichi Sato, who emphasized the company’s unwavering commitment to innovation and quality. Sato underscored the pivotal role of collaboration with partners like Riken Motor Sales in driving AISIN’s growth trajectory, urging attendees to embrace new horizons.
Joining Sato on stage were Keisuke Fukuda and Oliver Ang, President of Riken Motor Sales. Ang, in his address, unveiled a visionary roadmap, envisioning a future where AISIN’s solutions transcend boundaries, shaping a brighter automotive landscape. His words resonated with the theme of collaboration, inspiring attendees to push the boundaries of what’s possible in the aftermarket industry.
Throughout the evening, attendees were treated to captivating performances, insightful presentations, and engaging discussions. From the introduction of AISIN’s mascot, Clutchy, to honoring top performers and loyal customers, each moment celebrated achievements and showcased the spirit of the AISIN family. The convention’s comprehensive exhibition highlighted AISIN’s iconic products and groundbreaking technologies, reaffirming its commitment to quality and innovation.
As the event concluded, Winston Ang expressed gratitude to attendees for their contributions to its success. Encouraging unity and resilience, Ang emphasized the importance of carrying AISIN’s spirit forward into the next chapter.
The 2024 AISIN Dealer Convention marked a significant milestone—a testament to a new era of automotive excellence, innovation, and collaboration. AISIN’s dedication to expanding its product range underscores its commitment to adding value for customers and driving industry advancements. As the automotive landscape evolves, AISIN stands poised to lead the charge, shaping a future defined by innovation and excellence.