Sojitz Fuso Philippines Corporation (SFP) has delivered 10 Fuso Canter FE71 units to Vic Imperial Appliance Corporation (Imperial Appliance). The move aims to strengthen the appliance retailer’s logistics and delivery operations across the Visayas region. The recent handover also marks the second time Fuso has turned over units to Imperial Appliance, further solidifying the retailer’s confidence in the Japanese truck brand and its products.
The turnover ceremony was held in Iloilo City, marking another milestone partnership between Fuso Philippines and Imperial Appliance Plaza, one of the country’s established appliance retail companies. According to SFP, the new fleet will help support faster and more efficient transport of products throughout Imperial Appliance’s expanding network in the region.
SFP President and CEO Yosuke Nishi expressed appreciation for the continued partnership between the two companies, noting the importance of dependable commercial vehicles in helping businesses improve operational efficiency. “We are honored to support Imperial Appliance in strengthening its delivery and logistics operations through the reliability of our FUSO Canter,” said Mr. Nishi. “This is the second time we turned over FUSO units to Imperial Appliance, and we are very grateful for its trust and partnership with our brand,” shared the executive.
The Canter FE71 is one of Fuso Philippines’ light-duty truck offerings designed for various business and transport applications. The truck is built to support urban and provincial delivery operations, making it suitable for companies involved in retail distribution and logistics. The delivery of the new Canter units highlights the growing role of commercial vehicles in supporting retail operations, particularly in areas outside Metro Manila where efficient transportation remains essential to customer service and product accessibility.
For Imperial Appliance, the additional fleet is expected to help improve delivery response times and operational capacity as the company continues to serve customers across the Visayas. Meanwhile, for Fuso Philippines, the partnership reinforces the importance of providing durable and reliable transport solutions tailored to the evolving needs of Philippine businesses.
Fuso Philippines continues to strengthen its presence in the local commercial vehicle industry through partnerships with businesses that rely heavily on efficient logistics operations. The company has also expanded its dealer and customer support network nationwide as demand for transport and delivery services continues to grow.
Autocar’s Take
Fleet upgrades may not always grab headlines, but they play a major role in improving everyday customer experience. The turnover of 10 Fuso Canter FE71 units to Vic Imperial Appliance Corporation shows how businesses are investing in logistics to meet rising demand and faster delivery expectations.
In regions like the Visayas, reliable transport is essential for keeping products moving efficiently between warehouses, stores, and homes. Partnerships like this also reflect the growing importance of durable and fuel-efficient commercial vehicles in the Philippine market. Beyond the trucks themselves, the move highlights how logistics has become a key part of modern retail competitiveness and customer satisfaction.
