From A to Z: Nissan brings excitement to local streets


When the pandemic struck, local car companies, like most industries, were deeply affected. With the whole situation, it is understandable for car brands to be more conservative with the products that they would be introducing. But not Nissan. Against all odds, Nissan Philippines brought in the 370Z NISMO and the turbocharged all-new generation Almera, two sporty additions to the brand’s Philippine lineup. As if sparking excitement in the local automotive market.

The fairlady

The 370Z has been one of the few sports cars that are locally available. The fact that one can walk into a Nissan dealership and buy a 370Z is enough to consider our market lucky. And Nissan took this to a whole new level by bringing in the new NISMO version.

The Nissan 370Z is a true Japanese sports car with a rich heritage to back it up. In 1969, the ‘Z’ became an important letter for the brand with the launch of the first generation Z, the S30. From then on, five more generations of the Z came and in between are countless developments and innovations that have resulted in countless appearances of the Z in numerous motorsport events and in pop culture even outside Japan, earning the reputation the Z badge has to this day.

The worldwide popularity of Z cars in various media and racing, particularly drifting, is not just of trivial meaning. Drifting is a racing discipline that has cars artfully tackling corners sideways by overspinning rear wheels while maintaining precise control of the vehicle. The 370Z fits as an ideal drift car for its front-engine, rear-wheel-drive layout. The 55:45 front and rear weight distribution also makes it a superbly handling car adept in any extreme maneuvers. To add, the Nissan 370Z features lightweight aluminum body panels which gives easier maneuverability around the track in either drift or grip. These are just some of the many qualities the 370Z has as a high performance car.

Making the 370Z even more desirable as it was in stock form, Nissan’s motorsports arm, NISMO used its racing experience and gave the 370Z a hefty list of NISMO upgrades. This resulted in a more aggressive 370Z gracing your screens.


For its exterior, the 370Z NISMO sports an exclusive set of body kit which includes, front bumper, side skirts, rear bumper, and rear wing. Complementing the whole NISMO exterior is a set of 19-inch NISMO forged alloy wheels made by Rays. For power, the 370Z NISMO is powered by a VQ37VHR 3.7-liter NISMO tuned V6 engine that outputs 344 ps and 371 Nm torque. Other goodies include NISMO twin exhaust system, NISMO front strut tower bar, NISMO alcantara/leather steering wheel, and Recaro racing seats.

Almighty segment contender

When we put the Almera together with the 370Z NISMO in one sentence telling it is a splendid car to drive, we were not kidding. Nissan’s latest subcompact sedan holds serious potential. If you are in the market for a sedan, you should not sleep on the all-new Almera. Think about it, you would be getting the practicality and fuel efficiency of a subcompact sedan, the first-in-its-class advanced safety features courtesy of the Nissan Intelligent Mobility, and, best of it all, the instantaneous torque of a turbocharged engine. Oh, and the pricing? The all-new Almera has the starting price of PHP 728,000. What is not to love about Nissan’s subcompact sedan challenger, right?

Yes, this subcompact sedan has Nissan Intelligent Mobility suite of innovative features that are usually found in car models priced way more than the Almera. Talk about value. The all-new Almera’s Nissan Intelligent Mobility features include the Intelligent Forward Collision Warning, Intelligent Emergency Braking, Rear Cross Traffic Alert, Bling Spot Warning, and HIll Start Assist. The all-new Almera even got the Intelligent Around View Monitor which gives a virtual 360-degree visual of the vehicle’s surroundings. Using four cameras, this feature comes handy when parking in tight spaces.

You might be wondering what all the fuss is about the Almera’s turbocharged engine. Aside from the fact that it is just straight up cool to know that you are driving a car that has a turbo, it also has daily driving benefits. With the low end torque given by the turbo, there is no need to press the throttle hard to squeeze out power. This translates to better fuel economy.

As for the fun part, acceleration is superior compared to its naturally aspirated predecessor and even competitors. It can be as tame as a daily driver while being a car that can keep up during spirited drives. An ideal project car, as one can say. Like its two-door sports car brethren, the Almera has a dynamic sporty exterior. The N-Sport variant even features body kits making it sportier. If you want to push it further, see the Almera as your blank canvas and make yourself an art piece by personalizing through customization like a true project. If the CVT is too soft for your taste, the 100hp 1.0-liter turbocharged engine is also available to be coupled with a 5-speed manual transmission giving a more direct feel of the boost in every shift.

Ownership would not even be a problem as Nissan Philippines promises 5-year Nissan warranty to all-new Almera VE and VL N-Sport customers.

Thrilling Filipino car enthusiasts

Recently, Nissan Philippines showcased these two exciting models at the 2021 Manila Auto Salon, the show’s first edition since the pandemic. Being the longest running car show in the country exhibiting the best brands and shops in car customizing and tuning, the 370Z Nismo and the all-new Almera took the center stage together with some of the best car builds in the country today.

Allowing more Filipino car enthusiasts to witness the greatness of the 370Z, Nissan Philippines announced its partnership with the National Drift Championship. Nissan has been synonymous with drifting since the popularity of the sport and no current Nissan perfectly fits the car required in the sport other than the 370Z. Nissan Philippines also launched the social media influencer and rising drifting star Chelsea Ronquillo as the newest brand ambassador of the Nissan 370Z.

Ronquillo’s followers witnessed her journey to become one of the talented drifters in the country today. Now, they would be the ones to welcome her as the new face of Nissan’s iconic front-engine, rear-wheel-drive sports car, the 370Z.

For more information about the all-new Nissan Almera and the Nissan 370Z NISMO, visit or visit your nearest Nissan dealership.

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