
- Hyundai Motor to introduce its high-performance brand, N, to the Philippine market by officially
debuting the New Elantra N at the 2024 edition of the Manila International Auto Show - Hyundai will be at the World Trade Center Manila, showcasing its diverse range of models,
including the newly launched Santa Fe, which will also be available for test drive - Visitors of the Hyundai booth can enjoy a free beverage from Brew + Bakes, snaps from
Life4Cuts, and exclusive discounts through Hyundai Finance partners during the 4 days
Hyundai Motor Philippines Inc. (HMPH) is set to make waves in the Philippine automotive scene with the introduction of its high-performance brand, N, at the much-anticipated 2024 Manila International Auto Show (MIAS). Scheduled to take place from April 4 to 7 at the World Trade Center Manila, this event marks a significant milestone for Hyundai enthusiasts and car aficionados alike.
The spotlight will be on the debut of the New Elantra N, a dynamic mid-size sedan that embodies Hyundai’s commitment to innovation and performance. President Dongwook Lee expressed excitement about bringing Hyundai’s cutting-edge technology to Filipino customers, stating, “At Hyundai Motor Philippines, we ‘Innovate Everyday’ to enrich the lives of our diverse customers. For those who appreciate high-performance vehicles, our N brand promises an exhilarating driving experience like no other.”
N, Hyundai’s high-performance brand, is rooted in the company’s extensive racing heritage and technological prowess. Named after Hyundai Motor’s R&D Center in Namyang, Korea, and Technical Center in Nürburgring, Germany, N represents a fusion of motorsports excellence and everyday driving pleasure. With its three core pillars—Corner Rascal, Everyday Sportscar, and Racetrack Capability—N aims to deliver unparalleled excitement on both the road and the track.
The Hyundai booth at MIAS will offer visitors a comprehensive showcase of the brand’s diverse lineup, including the newly launched Santa Fe and the eagerly anticipated Elantra N. Attendees can also explore Hyundai’s range of MPVs and SUVs, such as the Creta, Custin, Stargazer X trim, Staria, and Tucson. Additionally, Hyundai’s award-winning electric vehicles, the IONIQ 5 and IONIQ 6, will be on display, featuring Hyundai Genuine Accessories for customization options.
Throughout the four-day event, visitors to the Hyundai booth can enjoy complimentary offerings, including handcrafted beverages from Brew + Bakes and immersive photo experiences courtesy of Life4Cuts. Moreover, attendees will have the opportunity to register for test drives of their favorite Hyundai models, including the All-New Santa Fe, and take advantage of exclusive on-site cash discounts offered by Hyundai Finance Partners—Banco De Oro (BDO), Bank of the Philippines Islands (BPI), and East West Bank (EWB).
With its commitment to innovation, performance, and customer satisfaction, Hyundai Motor Philippines Inc. continues to elevate the automotive landscape in the Philippines. The debut of the Elantra N at MIAS signals the arrival of a new era of high-performance driving experiences, reaffirming Hyundai’s position as a trailblazer in the industry. Don’t miss the chance to witness Hyundai’s latest innovations and offerings at the Manila International Auto Show—where driving excitement meets cutting-edge technology.




